On-demand service marketplace is a technology-driven platform that allows easy connection to online demand with offline supplies. With the help of technology, users can book a variety of services at the ease of a simple click, and the services are delivered at the doorstep, at a convenient time and place.
What are the major problems with going to a place to get service? Book an appointment or take up a slot that you are not comfortable with. Stick to the appointment time and then take out time to go to the place of service. Finally, you make it to the place and take the services and follow the same and tedious routine the next time.
Now, widen your horizon and think about ways to overcome this problem. What can be done to manage the schedule according to your time and let the services happen in the comfort of your home? This is when the on-demand service marketplace comes into the picture. This helps the services come to you, rather than you having to go to a place to avail of the service. The main aim of these apps should be to get a wider perspective of what services the users are looking for and help them in giving all sorts of small and big services at home. It should be a one-stop solution for people looking for AC repairs, carpenters, fitness trainers, and beauty services.
These apps do not only help in giving employment opportunities to people but will also let them showcase their talent in the real world.
Most Popular Categories On Any On-demand Service Marketplace
When we think of an on-demand marketplace app, the first thing that comes to our minds is a salon, but did you know there are a lot many services that these apps offer and you don’t know of? One can use these benefits for a lot of things and get all work done with just a simple online booking. Now, take a look at the categories that should a part of such apps:
Monetization Opportunities Offered By On-Demand Service Marketplace Mobile App
Worried about how one makes money through these apps? Well, the most effective way of making money is through the professionals themselves. The app makers charge a percentage of the earnings of the professionals who get them registered on the app. The professionals are the main source of earning revenue for such apps.
Over time, these applications start to look at other streams that contribute to their revenue. Let’s look at two such streams which are major revenue contributors to the app:
General Features of The On-Demand Service Mobile Apps
Introduction Of The App
Users will take a lot of time to understand the working of an app, therefore the app developers should make sure to give an introduction of their interface to them. The professionals should put up an easy explanation of the app's functioning and let the users know how to easily navigate from one category to the other. While not all users might want this introduction, some might just think of it to be a waste of time. For such users, there should be a skip button to take them directly to the functions of the app. Such apps are location-based; therefore, they must record the place of a user before taking them to the result, so that unnecessary results are not displayed on their screens.
Services Page And Search
Make each screen look less crowded and more informative. If you are offering too many services, you can always put them under different categories for better results and easy navigation for the users. Sub-divide your page according to each category so that the users don’t get confused and get the service they are looking for easily.
Another important point to take into consideration is in the search bar. Make your app so powerful that only the relevant results are displayed when a user types something in the search bar. The search experience should be unperturbed; therefore, the developers should be really careful about the service providing script promises.
There are a lot of categories under which you can list down the services. Take a look at some of them for reference:
Intro Pages Of The Services
Next comes the description of each service on the landing page of all services offered through the app. Use limited and only relevant text, so that the user gets the idea of what the page has to offer. Loading it with a lot of content might just make them lose interest and navigate away.
Add Service Questionnaire
This one is not really a part of the development, but the developers can take care of the customer’s needs and preferences by adding this feature to their app. All users are looking for something specific and to offer them the best results it is always beneficial to ask them questions about their likes and preferences. This one is important because the preferences of one customer might vary from service to service.
An app developer should always know certain details about his customers for transparency and service deliveries. It is a smart decision of the developers to place this point after the questionnaire and asking for the following details:
This is not enough for this step as any person might register twice or thrice with his/her name. Therefore, the next step should be customer verification either through an SMS message or an email sent to that person’s personal email ID.
Favorites Service List
How important do you think it is the switch from one page to another with ease? Well, no one would want to go through the entire process of searching for service again and again. Therefore, there should be a provision for them to save their most searched services in favorites and pick them anytime they want it the next time. This helps in saving a lot of time and effort from the user.
Like most other apps, the menu buttons on these on-demand marketplace apps should also have tabs like a sign in, sign out, and settings. The following can also be added to the menu:
This option lets the users connect with the app developing team when there is any doubt or if they get stuck at any place.
Share Service Option
If you like a service and want to recommend that to your friends or think it will be of use to them, this feature allows them to share it easily and quickly.
Login With Social Id’s
Let go of the tedious and lengthy processes of users registering and entering their entire information each time they install a new app. An app should allow them to link their accounts to any of the social media apps like Facebook or Google, from where their information can be verified and accounts are created.
An app should not limit their payment on cash on delivery on online banking. With several trends of payment set in, one must explore all options and allow the users to link their online money wallets to the app. This will not only help in making easy purchases of apps but will also help in maintaining transparency in all cases.
Gone are the days when manual details of the history of purchases were recorded on registered. With everything coming online and things easing out to a great extent, it has become simple to record the history of purchases made by the users. This will help them in making future purchases, and the seller of the service will know the kind of services a user is looking for.
No app is complete without having a separate section of feedback. App developers offering services of various kinds should know what their users think about their service and ask them to provide their feedback and ratings of the service availed by them. This will also help increase the demand for services and will build the goodwill of the app.
Checking Reviews Of The Service Provider
No feedback should be hidden from the feedback page, as it might set the wrong example for the users. All of them like to see the ratings of a person they are taking service from. A customer would always check the profile of a service provider before letting him do his job.
With time the users have become very careful about sharing their data and do not want to put up their personal information anywhere. Therefore, an app should take the users into confidence by keeping their information secure and not letting it out at any cost. This is how the users will imbibe their trust in an app.
Features for Services Providers
Social Login/Signup– The login should be quick and easy for service providers as well.
Manage Pricing & Commission – Their charges should be set to bring parity to the service providers. These can be fixed on an hourly or per-service basis.
An in-app call and chat feature should be available for them as well.
GPS navigation should be installed in the apps to help them locate the customers’ addresses easily.
Manage Earning – Check the payment made by the user online and manage their paychecks.
A dedicated profile page should be made of each service provider to give them a sense of belonging.
The Team Required For an On-Demand Service Marketplace App
An app developer invests a lot of money and time in building an app like this, therefore, it is important to make a note of the professionals he would need to work on the app in the future.
The first and foremost task is to look for a team of professional mobile app developers who either work for you full-time or part-time. They should have the kind of experience you are looking for and should be able to deliver the best output. One can talk to an app development company and ask them to get the best developers on board for a certain period of time. However, it is also important to keep in touch with the app developers in the later stages as well, as the app will require regular updates and changes according to the changing trends in the app world.
An efficient and skilled mobile app development team required for building an on-demand service marketplace includes the following:
Android app developers
iOS Application developers
UX/UI design professionals
Before starting to think of developing an on-demand service marketplace app, you must try to figure out the problem that your app will resolve. This will help you identify the real need for your app and you can start working accordingly. Get the app developed and launch it in the market only after testing. Once the app starts functioning smoothly and you start witnessing a rise in the number of app installs in both the play store and Apple app store, this means you are doing well and people are relying on your app. In the case of such apps, you do not have to only take care of the users but have to provide full satisfaction to the service providers as well, else they will shift to some other app that provides them the better scope of services and better profits.